BY Guest

29 Jun

Global Venue Operators Continue To Join FANZO

Spring was a hugely exciting period for our international sales teams with 146 new out-of-home sports venues joining FANZO.

Here's an overview of some standout operators who've trusted us to make live sport in their venues more profitable, more measurable and less time-consuming.

International

We’re hugely proud to welcome 38 Brewdog venues onto FANZO-powered platforms across the UK, Ireland, Australia and the USA as the infamous Scottish brewers broaden the appeal of their flagship venues with live sports.

“Brewdog have long established themselves as a force of innovation and quality in the brewing industry, an approach they’re now bringing to their pub estate”, said Daryl Campbell, FANZO’s Head of Sales. “Their new focus on becoming a key destination for sports fans to enjoy the game with great beer and food is hugely exciting for our users across the globe."

UK

Joining in time to tap into the tidal wave of buzz for Euro 2024, TOCA Social brought both of their pioneering UK sites onto FANZO.

The world’s first and only interactive football and dining experiences, TOCA Social have taken the trend of experiential hospitality to the next level.

Fans can watch the big game on one of their 18 big screens, enjoy a bite to eat before kicking some balls themselves across 12 immersive challenges, all with a pint in hand.

Next, from the cutting edge to the classic. To paraphrase the wisdom imparted by Stonegate’s Stephen Cooper recently about showing live sport - not everyone wants to hear Sweet Caroline umpteen times before kick-off.

Some people want a Nduja Calzone and a cracking glass of red to share with friends and family while watching the game. Fortunately, those people are in luck as we welcomed 9 new Pizza Express venues onto FANZO this month.

Australia

Continuing the theme of great food and live sport, FANZO Australia welcomed 6 new Winghaus sports bars to the platform in May.

Boasting a huge selection of beers on tap, world-class wings and a commitment to curating the perfect atmosphere for those must-watch fixtures, Winghaus are a welcome addition to our fan proposition.

"We joined FANZO as we could see the value it would instantly bring to getting our venues in front of more fans searching for the best place to watch live sport. We have seen a 10% increase in our referral traffic since going live which has reinforced our belief in the product"

John Furlong, Group Marketing & Partnership Manager Pacific Hunter Group

France

Finally, in France we were thrilled to welcome another unique type of hospitality venue to our global network.

Urban Soccer Centres came on as a group customer, bringing 33 sites onto our platform all across France. Similar to the likes of GOALS and Powerleague in the UK, Urban Soccer Centres are primarily social football venues. Each centre has its own clubhouse with bar and TV, allowing players the chance to cool down after their game whilst catching up on the latest live sport.